郁郁 YùYù

Founded by Vic, YùYù begins with the aromas of Taiwanese tea and mountain forests, translating memories of the land into everyday fragrance. Its collection is organised around two themes. Tea Resonance draws on classic teas such as Oriental Beauty, Dong Ding Oolong and Flower-Scented Green Snow, interpreting the experience of drinking tea through scent. Mountain Resonance uses Taiwanese wood essential oils to evoke Cloudtop Lakeside, Waterfall Forest and Silent Valley. The range includes diffusers, clothing fragrance sprays and perfume, with six clothing sprays divided between three tea-inspired and three forest-inspired scents. YùYù also uses a traditional process to preserve the aroma of local flowers in Taiwanese tea, extending tea culture into olfactory design.